How We Handle Your Information

“We,” “us,” and “SWATS” refer to SWATS Entertainment — a Southwest Atlanta media and entertainment company that produces film, music, and event programming including the Old Atlanta and Bo Legs projects. Our website is swats.com. You can reach us anytime through our contact form.

When you interact with our website, fill out a form, subscribe to our newsletter, register for an event, or contact us, we may collect:

• Name and contact information — first name, last name, and email address when you provide them
• Phone number — only when you share it for an event registration or a direct inquiry
• Event details — event registrations, ticket selections, and information you share at registration or checkout
• Payment information — billing details for event tickets and registrations, processed through PCI-compliant third-party payment processors (we do not store full card numbers)
• Website usage data — IP address, browser type, pages visited, and referring URL, collected through cookies and analytics tools
• Communications — when you contact us by email or web form, we keep a record of what you sent

We use the information you provide to:

• Respond to inquiries and customer service questions
• Process event registrations and ticket purchases
• Send transactional notifications such as event confirmations and registration receipts
• Send newsletters and announcements about SWATS projects, screenings, releases, and events — only if you have opted in
• Operate, maintain, and improve the website and its features
• Detect and prevent fraud, abuse, and security incidents
• Comply with legal obligations, including tax reporting

If you subscribe to the SWATS newsletter or opt in to receive email communications, the following terms apply:

When you register for a SWATS event or purchase tickets, we collect your name, contact information, and any details necessary to fulfill the registration or confirm attendance. Event registration information may be shared with event partners or venues only as needed to operate the event.

We share your information only as follows:

• Service providers: We use trusted third-party vendors — payment processors, email platforms, hosting, and analytics — to operate the website and fulfill registrations. These vendors are contractually bound to use your information only to provide services to us, and must protect it consistent with this policy.
• Event partners: When you register for an event, registration details may be shared with co-hosts, venues, or production partners only as needed to operate the event.
• Legal compliance: Your information may be disclosed if required by law, subpoena, court order, or to protect our legal rights or the safety of others.
• Business transfers: If SWATS is involved in a merger, acquisition, or asset transfer, your information may transfer as part of that transaction, subject to the protections of this policy.
• Aggregated data: We may share aggregated, de-identified information that does not personally identify you.

We do not sell your personal information.

Our website uses cookies and analytics tools, such as Google Analytics, to understand how visitors use the site and to improve performance. These tools collect aggregated, non-personally-identifying information including IP address, browser type, pages viewed, and referring URLs. You can disable cookies in your browser settings; some site features may not work properly with cookies disabled.

You have the right to:

• Unsubscribe from newsletters using the unsubscribe link in any SWATS email
• Request a copy of the information we hold about you
• Request deletion of your information, subject to legal retention requirements — financial and tax records must be kept as applicable law requires
• Update or correct your information by contacting us
• Opt out of cookies and analytics through your browser settings

To exercise any of these rights, reach out through our contact form.

Our website and event programming are not directed at children under 13, and we do not knowingly collect personal information from anyone under 13. If you believe we have collected information from a child under 13, please contact us immediately so we can remove it.

We use reasonable administrative, technical, and physical safeguards to protect your information from unauthorized access, disclosure, alteration, and destruction. No system is 100% secure, but we work to keep your data safe and respond promptly to any incident.

Our website may contain links to third-party websites, social media platforms, or services we do not control. This policy does not apply to those external sites. We encourage you to review the privacy policy of any third-party site you visit.

This Privacy Policy is governed by the laws of the State of Georgia, United States, without regard to conflict-of-law principles. Any disputes related to this policy will be resolved in the state or federal courts located in Fulton County, Georgia.

We may update this Privacy Policy from time to time. When we do, we will revise the “Last updated” date at the top of this page. Material changes will be communicated through the website or by direct notification when feasible. Continued use of the site after changes are posted constitutes acceptance of the updated policy.

Questions about this Privacy Policy or how we handle your information? Reach out:

• Contact form: swats.com/home/contact
• Website: swats.com
• Newsletter unsubscribe: use the unsubscribe link in any SWATS email