Southwest Atlanta, organized.
SWATS Entertainment, LLC is a Southwest Atlanta-rooted entertainment platform producing music, film, marketing, live events, and community-facing media since 1992.
SWATS is a home for artists with a passion for authentic, soul-stirring stories. The company has grown into a platform spanning film, music, marketing, public relations, product placement, politics, and event production.
Its work reaches African-American and Latino-American audiences through direct street-level promotion, digital campaigns, live cultural moments, and a connected family of brands.
The public site should feel like SWATS does at its best: polished, rooted, warm, culturally specific, and ready to route opportunity.
"A family, a movement, and a culture."SWATS Mission
Operating Lanes
Four public lanes, one cultural spine.
Artists & releases
Old Atlanta, roster energy, DJ culture, soundtracks, and artist lanes.
Open Music FilmBHFF & docs
Documentary properties, screenings, festival circuit, and community cinema.
Open Film EventsLive culture
404 Day, showcases, festivals, galas, and public activations.
Open Events MarketingBrands & campaigns
Culture-first campaigns, sponsor strategy, PR, and product placement.
Open MarketingCity Reach
SWATS is rooted in Atlanta with spokes across eleven markets.
Atlanta
Community, culture, partners, and campaign reach.
SWATS MarketChicago
Community, culture, partners, and campaign reach.
SWATS MarketGreensboro
Community, culture, partners, and campaign reach.
SWATS MarketHouston
Community, culture, partners, and campaign reach.
SWATS MarketJohannesburg
Community, culture, partners, and campaign reach.
SWATS MarketLondon
Community, culture, partners, and campaign reach.
SWATS MarketLos Angeles
Community, culture, partners, and campaign reach.
SWATS MarketNew Orleans
Community, culture, partners, and campaign reach.
SWATS MarketPhiladelphia
Community, culture, partners, and campaign reach.
SWATS MarketSavannah
Community, culture, partners, and campaign reach.
SWATS MarketWashington DC
Community, culture, partners, and campaign reach.
SWATS MarketSouthwest Atlanta
Community, culture, partners, and campaign reach.
SWATS MarketLeadership
The platform is stewarded by Marvin Arrington, Jr.
Marvin Arrington, Jr., Esq. is a native Atlantan, attorney, filmmaker, public servant, and brand owner. His work connects litigation experience, community service, civic leadership, film, and cultural entrepreneurship.
The SWATS public experience should make that range legible without burying visitors in a wall of biography.